Berkshire Hathaway HomeServices California Properties Unveils Custom Design Studio for Agent On-Demand Marketing Needs – RISMedia |



With the addition of a dynamic new offering in its comprehensive technology suite, Berkshire Hathaway HomeServices California Properties has unveiled a cutting-edge creative platform. Standing out in the COVID era, the steadfast brand continues to differentiate itself from its competitors by delivering corporate initiatives that support customers by empowering agents and their business. This is the second major corporate initiative launched in the past 60 days.

With Design studio, the all-in-one authoring platform accessible on desktops and mobile devices, agents can create, write, edit and publish personalized marketing materials by simply dragging and dropping from the comfort of their desks, from at home or on the move.

By having the ability to develop trendy marketing samples, agents can expertly design creative material for their ads in less time than ever before, and without the hassle and delays typical of reliance on third-party designers. The competitive advantage is invaluable, saving both time and money for the agent and the customer.

Design studio it’s like taking our in-house creative team with you wherever you go, ”said Mary Lee Blaylock, President and CEO of Berkshire Hathaway HomeServices California Properties. “All of the designs showcase the incredible lifestyle that Southern California offers us.”

Additionally, agents can take advantage of the platform’s collaboration feature, which allows other team members, as well as branch managers, to view and make changes to all items. marketing before finalizing designs.

“It’s our job to continually provide our agents with new technologies that meet their business needs and serve their clients,” added Blaylock. “Design studio is yet another tool in our marketing arsenal for maximizing ad exposure across the full spectrum of print and digital platforms.

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